This past 19th and 20th of July, FEST — New Directors | New Films Festival held the first part of its online conferences cycle: FUTURE, dedicated to the immediate future of the film industry.

The conference gathered 20+ industry specialists and professionals, among its speakers and moderators, as well as hundreds of participants interested in learning about new technologies, the challenges posed by the pandemic, and how the rise of streamers is upending the whole workflow of the industry.

Tobias Queisser (Cinelytic) and Sami Arpa (Largo) were the first professionals to share their knowledge and expertise, in a panel dedicated to Artificial Intelligence and its applications on film. The panel was rife with questions and curiosity, from A.I.’s marketing and sales possibilities, to its analysis and betterment of scripts, all the way to its increasing importance on the how/when/where films and TV series are made (both in streamers, such as Netflix and Amazon, and in independent productions); but there were also those with doubts and uncertainty about how A.I. can negatively impact cinema and the creative vision of the next generation of filmmakers.

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